HUANGJUI JOURNAL
News & articles
Business naming, logos, design and Feng Shui ideas for brand owners.
Business naming

Business naming
Memorable business names start with pronunciation and spelling
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Business naming
A business name that grows beyond your first product
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Business naming
Business name meanings and numerology
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Business naming
Prepare a business naming brief
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Business naming
What makes a brand name memorable beyond a good meaning?
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Logos & business cards

Logos & business cards
Clarify your brand before designing a logo
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Logos & business cards
Does your logo remain legible at smaller sizes?
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Logos & business cards
Choosing brand colours for web and print
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Logos & business cards
When to refresh your brand and where to start
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Logos & business cards
Feng Shui business cards: heaven, people, earth and contact details
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Logos & business cards
Choosing Feng Shui logo colours and symbols for your brand
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Logos & business cards
Prepare a clear Feng Shui logo design brief
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Logos & business cards
Which logo files do you need for print and online use?
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Logos & business cards
What to check before printing business cards with QR codes
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Branding & packaging

Branding & packaging
Arrange packaging information to highlight what matters
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Branding & packaging
How packaging surfaces change a brand’s impression
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Branding & packaging
Make product variants distinct while retaining one brand
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Branding & packaging
What should your homepage communicate first?
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Branding & packaging
Mobile typography needs spacing as well as size
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Branding & packaging
Prepare your information for a focused website project
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Branding & packaging
Use brand colours and the five elements consistently
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Branding & packaging
What to prepare before designing packaging
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Branding & packaging
Unify your logo, business cards, shop signs and packaging
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Feng Shui foundations

Feng Shui foundations
The five elements in design: finding the right balance
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Feng Shui foundations
Business Feng Shui analysis: what information is needed?
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Feng Shui foundations
The five elements: colours, shapes and relationship cycles
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Feng Shui foundations
What is Bazi? Eight characters and four pillars
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Shop Feng Shui

Shop Feng Shui
A welcoming storefront starts with visibility and access
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Shop Feng Shui
Cashier mirrors: Feng Shui ideas and practical considerations
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Shop Feng Shui
Where to place a safe: shop Feng Shui ideas
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Shop Feng Shui
Shop sign Feng Shui: colour, size and placement
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Culture & beliefs

Culture & beliefs
Using Chinese symbols meaningfully without clutter
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Culture & beliefs
Caishen legends: the god of wealth in Chinese belief
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Culture & beliefs
Zodiac clashes in 2022 and traditional remedies — archive
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Culture & beliefs
Preparing a new shop or office opening ceremony
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