Lucky numbers in business: prices, phone numbers and addresses
Lucky numbers are a common belief in Thai and Chinese business, from pricing to choosing a phone number. This article explains popular numbers and how to use them sensibly.
HUANGJUI Design journal
Meanings of popular numbers
In Chinese culture, 8 sounds like prosperity, 6 suggests things going smoothly and 9 suggests longevity. In Thailand, 9 also suggests progress. The number 4 is often avoided in Chinese culture because it sounds like the word for death. These meanings come from homophones and tradition.
Numbers in product and package prices
Many businesses end prices in 9 or use 8 in package prices to signal good fortune. That works as long as prices still reflect real value and cost. Use the same pattern across menus, the website and quotes, so pricing looks systematic and trustworthy.
Phone numbers and shop addresses
A business phone number should be easy to remember first; a lucky number is a bonus. For a shop address, which cannot be changed, owners who value Feng Shui usually balance it through the shopfront layout and colours instead. Numbers are one ingredient, not the only condition for success.
Apply these ideas to your brand
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