Service 02 · Business & Brand Naming

Company, Shop & Brand Naming

Meaningful names that are easy to remember
Feng Shui principles and business identity

Green and gold Feng Shui chart

Start your business with a name
that reflects who you are

Auspicious naming for companies, shops and brands

A name shapes how people remember your business. We consider meaning, distinctiveness, pronunciation and spelling to communicate clearly with your target customers.

We consider the owner’s information alongside the business type, market and brand direction to develop a suitable name using the agreed Feng Shui approach.

Our naming approach

  • Study your business identity and direction
  • Define the meaning of the name
  • Consider the owner’s information in the analysis
  • Plan languages and pronunciation
  • Develop company, shop or brand names
  • Confirm the chosen name before use

A new name and a clear business direction

Naming or renaming is an opportunity to revisit your identity and goals. We aim for names that convey meaning, build recognition and connect with your desired brand direction.

Your name should work on documents, shop signs, digital media and logos, with each channel considered.

BAC Bijou Aesthetic Center name and brand example

Naming service inclusions

BAC name example
  • Business naming using Thai Taksa principles
  • Numerology and Ayatana 6
  • Planetary symbolism
  • 5 names with Thai and English readings
  • Auspicious business opening date
  • Detailed personal analysis document

Naming with logo design

  • Choose Thai or Thai–Chinese analysis
  • Detailed personal analysis document
  • Basic CI documentation
  • Up to 5 design revisions
  • AI, JPG, PNG and PDF files

Naming process

  1. 01

    Develop Thai and English names

    We consider readings, meanings and suitability in both languages according to the agreed approach. Names that do not align are revised and reviewed together.

  2. 02

    Choose a name and check availability

    Check the selected names with DBD before registration. If a name is already used, contact the team to consider alternatives within the agreed scope.

Business naming and Feng Shui logo packages

Package example NAME

NAME

Naming without logo design

USD 193.20

  • Namingwithin 3 days
Package example NAME A

NAME A

Naming + 1 logo design

USD 322.04

  • 1 Thai analysis approach
  • Naming and designwithin 4 days
Package example NAME B

NAME B

Naming + 1 logo design

USD 402.57

  • 2 Thai–Chinese analysis approaches
  • Naming and designwithin 4 days
Package example NAME C

NAME C

Naming + 2 logo designs to choose from

USD 644.14

  • 2 Thai–Chinese analysis approaches
  • Naming and designwithin 5 days
Package example NAME D

NAME D

Naming + 3 logo designs to choose from

USD 644.14

  • 2 Thai–Chinese analysis approaches
  • Naming and designwithin 5 days
Shop atmosphere and interior details

Ajarn Padol’s naming philosophy

Business owners value the meanings and translations of their names. We develop pleasant-sounding names with positive meanings that communicate the business identity clearly.

The instructor’s approach considers Thai letters, vowels and tone marks alongside astrological interpretations of the Sun, Moon, Mars, Mercury, Jupiter, Venus, Saturn, Rahu and Ketu.

Meaning, pronunciation and the agreed analysis are considered together to align the name with the owner and business direction for practical brand communication.

Naming analysis principles

Meanings of planetary numbers 1–9

Ajarn Padol’s basic approach to business and shop names according to astrological beliefs

PlanetSun

Fire element · Leadership · Creativity

In the astrological approach used for naming, number 1 represents determination, ambition, initiative and leadership, with independent thinking, firm decisions and an emphasis on distinction.

Its other side is self-attachment and impatience, so it is interpreted with other planets and the owner’s information.

PlanetMoon

Water element (clear) · Imagination · Gentleness

Number 2 is associated with sensitivity, imagination, dreams and appreciation of fine things. It may appear sensitive while suggesting emotional control and understanding.

This approach considers it favourable, but combinations with other planets are needed to interpret the whole name.

PlanetMars

Water element (cloudy) · Drive · Courage

Number 3 represents courage, energy, action and competition, with a direct manner and readiness to face challenges.

Its other side involves impatience, confrontation and conflict, so it must be read with the other name elements.

PlanetMercury

Earth element · Communication · Ingenuity

Number 4 represents thought, ingenuity, intelligence, negotiation, communication and social connections, suggesting flexibility and adaptability.

Changeability is another aspect of Mercury; its meaning can be favourable or unfavourable depending on its combinations.

PlanetJupiter

Fire element · Knowledge · Fairness

Number 5 is associated with study, curiosity, wisdom, fairness, teachers, elders and kindness. In this tradition it is favourable and symbolises abundance.

It also relates to religion, faith and calm, interpreted alongside the owner’s information and name elements.

PlanetVenus

Air element · Art · Beauty

Number 6 represents art, beauty, love, cheerfulness and enjoyment, associated with taste, music, freshness and happiness in life.

It is considered favourable in this approach, but a name’s meaning still depends on its combinations with other planets.

PlanetSaturn

Earth element (adverse) · Patience · Responsibility

Number 7 represents firmness, patience and managing burdens or delays. Traditional astrology associates it with obstacles, worries and hardship.

It is examined carefully with other planets and the owner’s information according to the instructor’s approach.

PlanetRahu

Water element (intoxicated) · Complexity · Fluctuation

In this tradition, number 8 is associated with obsession, intoxication, uncertainty and reversals, requiring careful interpretation.

Name analysis therefore considers its relationships with other planets and all elements together.

PlanetKetu

Immortality · Faith · Sacredness

In astrological belief, number 9 relates to faith, sacredness, prestige and progress, emphasising the meaning of the planets it accompanies.

Interpretation varies with favourable or unfavourable combinations, so no single number is considered separately from the whole name.

Business naming FAQs

Before naming your company, shop or brand

What information is needed for business naming?

Prepare your business type, target customers, preferred language and meaning, and existing name if any. The instructor will advise which owner details are required for the analysis.

How do company, shop and brand names differ?

A company name identifies the legal entity; shop and brand names communicate with customers. We can align them after agreeing on the naming type and scope.

Can you create names in Thai and English?

Let us know your preferred languages. We consider meaning, pronunciation, spelling and business suitability alongside the agreed analysis.

Can an existing name be revised?

Yes. We study the meaning, recognition and business direction of the current name before considering a revision or a new name.

Can the chosen name be registered immediately?

Check name availability and requirements with Thailand’s Department of Business Development (DBD) before registration, and check trademarks when using a brand name. Naming does not guarantee registration approval.

How many names are provided, at what price and timeline?

This page offers 5 names with Thai and English readings. Contact the team to confirm the price, analysis, revisions and delivery date before starting.

Can naming be combined with logo design?

Yes. Names and logos can be developed together for consistent meaning, colours, shapes and identity, with the services and deliverables agreed in advance.