Are business cards still useful in the online era?
Even when most customers reach you on social media, business cards still matter at first meetings, trade fairs and in businesses where trust counts. Here is how to make a card that works with your online channels.
HUANGJUI Design journal
Cards make an impression at first meetings
At business meetings, trade fairs or visits to corporate clients, exchanging cards is still expected etiquette, especially with Chinese and Japanese clients. Good card stock and crisp printing show care even before the conversation about work begins.
Connect the card to your online channels
Today's card should carry a QR code leading to the channel you most want people to use, such as LINE OA or a portfolio page. Test the scan before printing, and use a link that will not change, so cards already handed out never lead to a broken page.
A balanced layout, with Feng Shui where wanted
For owners who value Feng Shui, a card can use colours from a supporting element and balance the logo and name in a yin–yang layout, while keeping the essentials easy to read: name, title, phone number and online channels. Those essentials are what make a card useful.
Apply these ideas to your brand
Tell our team about your business to plan design suited to its real uses.
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